CASE FILE :: 16/19
htm@portfolio:~$ cat mullet
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Mullet Boards

Mullet Boards

Kids surfcraft for the freestyle line. Neon kids energy, flame badges, and a tent rig that pulls a crowd at every grom comp.

Year2022 to presentSectorAction SportsRoleIdentity + Board Art + Apparel + Tent Rig
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Challenge

Mullet is the kids-line inside the WBB group. The job was an identity that read as kids-energy without feeling kids-safe, a board-art system across multiple shapes including the all-black stealth colourways, plus a tent rig that turns up at grom comps and earns dwell time.

Artboards · selected work

Mullet Boards01 / 08
Mullet tent rig · event activation
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Mullet tent rig · event activation
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